Jul 16, 2014

Awareness organization LIFE Foundation rebranded as Life Happens

To coincide with it's refreshed website the non-profit LIFE Foundation has renamed itself Li...

Jul 11, 2014

How much for a million dollars of LTC Coverage?

Jul 2, 2014

Surviving the sandwich generation without getting eaten alive

How do you do it? One word = PLANNING. Check out this infographic put together from Pew Rese...

Jun 24, 2014

Why owning multiple LTC policies might make sense for some

Jun 24, 2014

Why a rise in interest rates is good news for LTC insurers and policyholders

On May 2nd, the interest rate yield on a 10-year treasury note was yielding just 1.63%. As o...

Jun 16, 2014

How much should an LTC buyer pay for the option to have cash benefits?

Standalone LTC insurance products have a lot in common nowadays - they cover care at home or...

Jun 10, 2014

New LTC marketing strategies simplify number of choices for middle-class consumers - will they work?

Based on recent sales results, the traditional way of selling LTC insurance (direct mail, fa...

Jun 5, 2014

Three things that standalone LTC Insurance could learn from Life with LTC rider plans

There has been a lot of growth in the life with LTC insurance rider sales while stand alone ...

Jun 2, 2014

3 Ways to Fund a Long-Term Care Event