Propelling long-term care awareness

Every year long-term care awareness extends beyond November into the holiday season. Many families will gather to spend time together, creating the perfect opportunity to have these important conversations. One of the greatest gifts to give your loved ones is a plan to shield them from the worst effects of long-term care. Often an overlooked plan, long-term care can be one of the most essential ways to protect families. While Long-Term Care (LTC) Awareness month is coming to an end, planning opportunities with long-term care are amplified, especially during the holiday season. This month’s Advanced Markets News features material to help propel your long-term care and year-end planning now and into the future.

Long-term care planning resources

Our latest blog To self-insure or not to self-insure — that is the question addresses the need for long-term care planning with the focus on high-net-worth individuals. Our popular Because You Asked on LTC riders can help address some of the more technical and pressing questions about long-term care and chronic illness riders.

Year-end planning resources

• Just a reminder — our Before the sun sets blog and Year-end planning strategies 2023 flyer have tips and ideas to help you finish the year strong.
• While finalizing year-end planning for clients, don’t forget to review beneficiary designations. Our recently updated Because You Asked on life insurance beneficiary designations has helpful pointers and ideas to make sure clients’ beneficiary designations conform with their current estate plan. It is also a great time to review any designees who will receive lapse notification notices on their long-term care policies. 
• Private Financing has become more prevalent as interest rates have risen — check out our always popular and newly revised Private Financing client guide for ways to pay for those insurance premiums.